Work
Images, motion and everything in between.
18 projects
COUPANG PLAY — FIND YOUR STORY
An AIGC brand film that reimagines familiar movie protagonists as one new character.
Film RED BULL — BULLS RANGERS
An independent brand story in which a tired sentai hero fails to transform, drinks Red Bull and returns as an Overcharge ranger.
Film OFFICE DUMP — Visual Experiment
A visual experiment that gives ordinary office workers one gravitational error and one burst of workplace rage, cut from more than twenty still images.
Film GOTCHA — B2B Export Campaign
A B2B automotive export campaign that turns the gap between market price and GOTCHA price into a compact, vehicle-led motion system.
Film Samsonite — IS YOUR LUGGAGE ENOUGH?
An independent film contrasting Samsonite’s lightness with the familiar airport ritual of opening an overweight suitcase and repacking in public.
Film Glossier — YOU LOOK GOOD. JUST BE YOURSELF.
An independent beauty film about self-expression, in which getting ready for a first date goes so far that the protagonist becomes a peacock.
Film Nike Vomero — IT RETURNS ENERGY
An independent running film that takes Nike Vomero’s “energy return” literally: a runner returns a portable battery to a library.
STAY G
A two-day showcase shaped from event identity and print production through to on-site delivery.
D STAGE MAGAZINE
An integrated rebrand that brings five cultural programs into one cultural platform.
New faces, new possibilities.
An AI model study beginning with the mood and visual standards of a brand.
Beauty visual study
Beauty imagery designed around the relationship between product, texture and person.
The competition, beyond the stage.
Connecting moments from the venue into one continuous content flow.
Film Seoul International Music Competition
Turning the symbols of music into small physical objects.
Film ISOI — Spot Serum
Translating the product’s sensory qualities into motion.
Film ISOI — Patch & Mist
A visual story built from ingredients and effects.
Film ISOI — Toner
Short, direct movement carrying the essence of the product.
